Greer Gosnell
Payne Institute Senior Research Associate

Dr. Greer Gosnell is an experimental, behavioral, and environmental economist whose research reveals cost-effective climate change mitigation strategies at the microeconomic level, particularly in relation to adoption behaviors that influence energy consumption.

As an AXA Research Fellow at the Grantham Research Institute from 2018-2020, she conducted several large-scale field experiments on household adoption decisions that contribute toward catalyzing a fair and sustainable energy transition. Specifically, her research has examined drivers and barriers to household-level smart meter adoption, IoT-enabled energy demand response solutions, and mechanisms for promoting widespread adoption of renewable energy plans. Previous to her Fellowship, she received her PhD from the London School of Economics in Environmental Economics, for which she designed and implemented the first field experiment on captains’ fuel efficiency in the airline industry with Virgin Atlantic Airways.

Greer’s research at the Payne Institute will continue to use field and online experiments to identify behavioral catalysts and technological innovations to facilitate the sustainable energy transition in both the developed and developing world, placing microeconomic actors such as households and firms at the center of the energy transition.